If you do not have a business page on Instagram, you are missing loads of opportunities. No matter what you sell, you would like prospects to identify your brand and products. Therefore, it is imperative that you set up an Instagram account right away. The photo-sharing platform is also on people’s smartphones, especially the millennial generation who look for expensive products on their mobile phones on the go. All of it means you need an Instagram marketing strategy in place to take your business to another level.

According to an article published on, Instagram is one of the most popular social media sites in the US used by teens in the age group of 13-17 years, according to the Pew Research Center. It means there are opportunities galore when it comes to generating leads and sales. Here are three best tips for Instagram marketing for your business:

Instagram Marketing tips:

1. Learn who your customers are

You post stunning Instagram content but it does not resonate with your potential buyers. Then, what is the use of it? Therefore, research who is your current buyers as well as your prospective ones. You need to figure out whether they are interested in your products or can help you to create brand awareness.

Study Instagram insights to learn more about your targeted audience. Using the useful insights, you learn the number of times your Instagram posts viewed, the number of different accounts that viewed your accounts, how frequently your product photos and videos viewed, and how many clicks the URL in your business page received. Besides, if you want to read more about накруткалайковинстаграм and Instagram marketing for business, visit websites of reputed social media marketing companies.

2. Use the right hashtags 

Did you know the use of relevant hashtags related to your business help you to arrange and sort out the photo and video content on Instagram? It is the best way to tag your posts so that users find you easily. However, avoid using generic hashtags because others use them too.

There are certain rules to follow when using hashtags. Avoid overdoing. Use not more five specific hashtags instead of spamming with 30 random ones. Stay away from generic ones. Use hashtags related to your photo or video content. Else, you will end up spamming.

If you launch an Instagram campaign, use a branded hashtag. You can use these in competitions or contests, new product launches, and influence shout outs.

3.Design stunning visuals

On Instagram, it is all about high-definition photos and videos. Everything starts and ends with high-resolution visuals. It drives user engagement and your followers keep returning to your brand. Instagram was developed to let businesses share photos and videos related to their products or services.

If you are selling products on the internet and own an e-commerce store, creating stunning visuals becomes all the more important. Based on studies, 93 percent of consumer decision in the buying process depends on visual content. Therefore, stunning visuals are a must for Instagram marketing for your business.


Therefore, dive into Instagram promotion to boost brand awareness. Start selling your products with Instagram images and videos.

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By Walter Moore

Walter Moore is a notable management consultant and digital marketing expert. He is an experienced digital marketer and has helped e-commerce businesses in all niches gain with his effective marketing strategies and guidance.

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